Director of Sales & Marketing
Company: Hotel Paradox, Autograph Collection
Location: Santa Cruz
Posted on: September 17, 2024
Job Description:
OverviewWe currently have an opening for a Director of Sales &
Marketing at Hotel Paradox, Autograph Collection located in Santa
Cruz, CA. The ideal candidate will lead and manage the Sales team
ensuring a high level of professionalism, guest service and
profitability. Develop business leads, solicit potential clients,
service existing accounts, sell all hotel facilities, target
business in assigned market segment and meet and exceed sales goals
for rate, occupancy, and revenue. Consistently perform our
standards of service, interact with guests, clients and all hotel
team members in a professional manner and have a Yes I Can"
attitude. Santa Cruz, CA, is a breathtaking coastal city renowned
for its pristine beaches, legendary surf spots, and towering
redwoods, making it a haven for outdoor enthusiasts. The city's
vibrant cultural scene, featuring a historic boardwalk, bustling
downtown, and a flourishing arts community, offers a rich tapestry
of experiences. Responsibilities
- To hire, train, schedule, coach, counsel and motivate employees
directly accountable to their position, to maintain the highest
possible levels of employee morale and department
productivity.
- To attain established personal monthly, quarterly, and annual
goals for group room nights, room revenues, banquet revenues, and
bottom-line, and to support the attainment of similar team goals
for the Sales Department.
- To monitor group arrival/departure patterns, rates, room
blocks, public space allocations and special negotiations for all
Sales Managers.
- To oversee transient sales market segments of the hotel, but
not limited to leisure, corporate, Consortia relations, and package
sales.
- To participate in revenue management for the hotel.
- To understand and respond to all guest needs and requests in a
timely and professional manner.
- To prepare the annual departmental budget, according to the
specifications set forth by the property GM, Director of Finance
and Ownership.
- To continually monitor and control departmental expenditures to
ensure meeting operational standards while maintaining annual
budget.
- To meet established deadlines to accurately complete all
weekly, monthly, and lost business reports, and lost business
reports, and any other miscellaneous reports, as requested.
- To develop and maintain a strong working relationship with
representatives of companies in outside markets, to promote
business.
- To accurately maintain sales and marketing records, including
logs of daily occupancy and ADR, and records of leads given to the
Sales Department.
- To maintain cordial and professional relationships with
long-time key group and transient accounts representatives, and to
pro-actively solicit their repeat business.
- To closely monitor the results of all Sales Reps. Working on a
retainer basis for the hotel, in order to ensure optimal
performance.
- To assist the Sales Managers in their contract negotiations,
and actively support their development of promotional ideas.
- To participate within the property Executive Committee and
attend resort functions, as directed.
- To properly document HR/Payroll transactions, as directed.
- To promote and comply with all policies and procedures of the
property.
- To collaborate and effectively communicate within the sales
team and other departments.
- To conduct regular departmental operations meetings.
- To attend all mandatory meetings as directed.
- To perform other tasks, including cross-training, as
directed.
- To perform additional duties as requested by the General
Manager.
- Up to 10% travel requiredResponsibilitiesSpecific Job
Knowledge, Skill and Ability:The individual must possess the
following knowledge, skills and abilities and be able to explain
and demonstrate that they can perform the essential functions of
the job, with or without reasonable accommodation, using some other
combination of skills and abilities:
- Bachelors degree in Business or Hotel Management preferred or
equivalent experience required.
- Five years minimum experience in Sales in the hotel industry,
including at least three years in a hotel sales leadership
role.
- California market experience required.
- Marriott branded sales experience is a plus.
- CI/TY system experience is strongly prefered.
- Requires a basic understanding of the operations of all
departments in the hotel, and what role each department plays in
group business.
- Must be skilled in accepted business presentation formats.
- Familiar with Marriott systems and Microsoft
Office#KeyExecPId515e6579d6d-31181-35492729
Keywords: Hotel Paradox, Autograph Collection, Santa Cruz , Director of Sales & Marketing, Executive , Santa Cruz, California
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