Brand Partnership and Affiliate Marketing Manager

Company: Mira
Location: San Francisco
Posted on: November 13, 2024

Job Description:

Brand Partnership and Affiliate Marketing Manager Location : REMOTE About MiraMira is a San Francisco-based hormonal health company providing integrative care and hormonal testing for over 92,000 customers. In 2023, they were recognized by Inc. 5000 as America's fastest-growing femtech company. We started our company to help women and individuals reach their parenthood dreams and make their fertility journey smoother.Mira's most important breakthrough was inventing the market's only FDA-compliant at-home fertility monitor with quantitative technology. Since the beginning, they have been on a mission to develop data-driven hormonal health solutions to help women make confident health decisions during every stage of their lives-from the menstrual stage to menopause. Mira offers solutions to test, boost, and navigate fertility-starting from comprehensive hormone testing and supplements to fertility coaching and online courses.We are committed to helping our customers achieve the highest possible success rates and outcomes; that is why our focus is on personalized care, the use of the most cutting-edge technology, and science-backed data.About the positionWe are seeking a dynamic Partnership Manager to join our team, where you'll be instrumental in expanding our network and enhancing our offerings through strategic partnerships. In this role, you'll manage existing relationships, develop new partnerships, and oversee the integration and execution of partnership strategies including affiliate marketing agency.Ideal candidates will have a proven track record in partnership management within consumer products (wellness, beauty, healthcare preferable), exceptional negotiation skills, and a keen commercial awareness to identify and develop opportunities into successful collaborations.This is an exceptional opportunity to join one of the fastest growing women's healthcare companies in the US and own a channel that is expected to be a major part of their growth.Responsibilities

• Affiliate marketing partners management: oversee recruiting of new affiliates, manage the onboarding process, liaise with existing affiliates to answer their questions, control partners relevancy to program, set and manage KPIs. Research, develop and nurture a pipeline of key partners and affiliates who can significantly contribute to growth targets
• Developing strategies for partnership growth and integration. Work closely with the marketing and business development teams to understand brand needs for potential partnerships
• Create a systematic, process-driven approach to partner outreach and relationship management. Overseeing partnership performance and ensuring alignment with business goals
• Effectively pitch, negotiate, and secure high-value partnership agreements that drive revenue growth and expand market presence. Create comprehensive business cases for potential partnerships and lead high-level negotiations
• Keep a great ongoing relationships with current partners and offer new ways to grow the partnership
• Manage the partner execution of co-marketing campaigns through the launch of cross-functional initiatives
• Develop and manage internal asset and budgeting documents that give a real time view of partnership status
• Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships. Pulling research data such as Triple Whale, Google Analytics, and Social measuring tools for pre-sale strategy opportunities, and post-campaign insights
• Evangelize partnership programs internally to all key stakeholdersRequirements
  • Understanding fundamentals of affiliate marketing. Proficiency in data analysis enables affiliate managers to identify trends, optimize campaigns, and make informed decisions based on performance metrics
  • Strong desire to proactively execute partnerships and own a significant portion of company growth
  • 3+ years of experience in consumer product marketing building partnerships
  • Exceptional communication and interpersonal skills
  • Strong negotiation and closing skills
  • Self-motivated and able to thrive in an entrepreneurial environment
  • Strong commercial awareness with the ability to identify and develop opportunities
  • Extremely strong project management skills and experience
  • Experience developing and negotiating partner contracts
  • Master networker with the ability to build and cultivate relationships
  • Experience in developing integrated marketing plans
  • Ability to create, manage and adhere to a budget
  • Able to develop and move projects forward independently and autonomouslyDetailsThe role is a remote position, with a 40-hour workweek, flexible working hours and occasional overlap with the US team.What we offer
    • You will work with a dedicated, highly-engaged, international team of professionals who are passionate about helping couples and individuals start their families
    • We have a fast paced and collaborative work environment where we encourage open communication, ownership and independence
    • In addition to competitive salary we offer performance-based bonus system based on OKRs
    • We provide professional development opportunities - training courses, workshops and seminarsStep 1 'Screening call with HR' - Step 2 'Assessment task' - Step 3 'Interview with department lead' - Step 4 'Final interview with CMO'
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Keywords: Mira, Santa Cruz , Brand Partnership and Affiliate Marketing Manager, Executive , San Francisco, California